Management

Programmes : 26

Overview

The Department of Management at Sharda University is aimed to develop students' strategic vision and update their knowledge about the latest trends in business management. The programmes offered under general management maximize students' leadership skills which help them in successfully dealing with their professional challenges. SSBS's Department of Management houses a multidisciplinary team of highly experienced faculty who are widely recognized as educators and groundbreaking researchers. Through their memberships, consulting, and field-based research, they address students' every concern and encourage them to achieve success. The Department's vision is to be an effective resource for students aspiring to build successful careers in general management and to stay abreast of future opportunities.

The Program Educational Objective (PEOs) of the SSBS are given below:

PEO1: To take complex business decisions.

PEO2: To discharge socially responsible behavior and show commitment towards sustainable business and society.

PEO3: To exhibit leadership competencies and capable of handling diverse teams. PSO

PSO 1. Understanding of Sectorial environment for organizational sustainability.

PSO 2. Acquisition of knowledge, skills, and experiential learning in functional areas(s) of management.

PSO3. Ability to visualize managerial problems and identify various alternatives to solve them.

PSO4. Ability to apply contemporary tools and techniques.

Program Outcomes (POs) for MBA

PO1: Business Environment and Domain Knowledge (BEDK): Economic, legal, and social environment of Indian business. Graduates are able to improve their awareness and knowledge about functioning of local and global business environment and society. This helps in recognizing the functioning of businesses, identifying potential business opportunities, evolvement of business enterprises and exploring the entrepreneurial opportunities.

PO2: Critical thinking, Business Analysis, Problem Solving and Innovative Solutions (CBPI): Competencies in quantitative and qualitative techniques. Graduates are expected to develop skills on analyzing the business data, application of relevant analysis, and problem solving in other functional areas such as marketing, business strategy and human resources.

PO3: Global Exposure and Cross-Cultural Understanding (GECCU): Demonstrate a global outlook with the ability to identify aspects of the global business and Cross-Cultural Understanding.

PO4: Social Responsiveness and Ethics (SRE): Developing responsiveness to contextual social issues / problems and exploring solutions, understanding business ethics, and resolving ethical dilemmas. Graduates are expected to identify the contemporary social problems, exploring the opportunities for social entrepreneurship, designing business solutions and demonstrate ethical standards in organizational decision making. Demonstrate awareness of ethical issues and can distinguish ethical and unethical behaviors.

PO5: Effective Communication (EC): Usage of various forms of business communication, supported by effective use of appropriate technology, logical reasoning, articulation of ideas. Graduates are expected to develop effective oral and written communication especially in business applications, with the use of appropriate technology (business presentations, digital communication, social network platforms and so on).

PO6: Leadership and Teamwork (LT): Understanding leadership roles at various levels of the organization and leading teams. Graduates are expected to collaborate and lead teams across organizational boundaries and demonstrate leadership qualities, maximize the usage of diverse skills of team members in the related context.

Core Values

Integrity, Leadership, Diversity and Community

Short term & Long term Department Strategic Plan

Short Term (2020-2025)Action TakenLong Term (2020-2030)Action Plan
  1. Striving for NAAC accreditation at the University level and NBA Accreditation for MBA programmes at school and department level.
Achieved
  1. NAAC A+ achieved in 2022
  2. NBA in process.
  3. Ensuring Sharda University to figure in NIRF – Under 50.
Working on :
  1. Building Perception of SSBS
  2. Placement
  3. Research
  4. Launch and execution of Executive MBA programme.
Achieved
  1. Batches running currently
  2. 100% Placement for MBA students.
  3. Boot camp and Trainings
  4. MOU with Industries
  5. Industry connect
  6. Expanding the range of Management Development Programmes (MDP) offered
Achieved
  1. MDPs offered in-collaboration with MSME.
  2. MDP on Emotional intelligence
  3. Encouraging entrepreneurship through promotion of startups with students
  4. Create awareness through Entrepreneurship Awareness Programmesin collaboration with MSME
  5. Students shown promising outcomes

  1. Encourage student research based upon RBL and Community Connect
Achieved
  1. Book Publication based on community connect projects and Research Based Learning (RBL)
  2. Striving for International Accreditation –AACSB
Obtained Membership of AACSBworking on perception, visibility & Research
  1. Promotion of funded research with government and non-government agencies
Achieved
  1. Faculty members have applied for minor & major projects.
  2. VIKSIT BHARAT
  3. Encouraging funded research with both government and non-government agencies.
  4. Non-Government Agencies like MONAMI Foundation working with faculty members on projects.

  1. Faculty members applying for ICSSR minor & major projects


  1. Ensuring maximum students upgrade their knowledge, skills and abilities through courses offered in NPTEL/SWAYAM platforms
Achieved
  1. Current batch of MBA enrolled in MOOCs offered by NPTEL/ SWAYAM.
  2. Developing MOOCs on various digital platforms

  1. Incentives offered for development of MOOCs as policy

  1. Encouraging more number of faculty members for development of MOOC courses


Striving for student exchange programmes with foreign universities through ERASMUSIn process for starting student exchange of MBA students


PG Level Programs

MBA

  1. The Master of Business Administration (MBA) program is a prestigious and highly sought-after postgraduate degree that focuses on advanced business management education and leadership development.
  2. MBA programs are designed to provide a comprehensive understanding of various business functions, including finance, marketing, operations, strategy, and entrepreneurship, preparing students for leadership roles in diverse industries.
  3. The program often emphasizes practical learning through case studies, simulations, and real-world projects, allowing students to apply theoretical knowledge to complex business challenges.
  4. MBA programs also foster strong networking opportunities, as students interact with fellow classmates, alumni, and industry professionals, creating valuable connections for future career growth and opportunities.

Graduates of MBA programs have enhanced career prospects, with opportunities to pursue high-level managerial positions, leadership roles, or entrepreneurship ventures, as well as the potential for increased salary and professional growth.

UG level Programs

BBA

  1. The Bachelor of Business Administration (BBA) program is an undergraduate degree program that focuses on developing a strong foundation in business management and administration.
  2. BBA programs typically offer a diverse curriculum that covers various aspects of business, including accounting, finance, marketing, operations, human resources, and entrepreneurship.
  3. The program aims to equip students with essential knowledge and skills required to thrive in the dynamic business environment, fostering leadership, critical thinking, problem-solving, and teamwork abilities.
  4. BBA programs often incorporate practical learning experiences such as internships, industry projects, and simulations to provide students with hands-on exposure to real-world business scenarios.

Graduates of BBA programs have a wide range of career opportunities available to them, including entry-level management positions, business consulting, entrepreneurship, or further advanced studies like an MBA to enhance their career prospects.

To be the centre of excellence of global repute in business education to foster learning, attitude, professional prudence, creativity, entrepreneurship, and leadership accountable to the society.

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